Epic new John Lewis & Partners and Waitrose & Partners ad

Must See 17/09/2018

Primary school students are the star of the new Waitrose & Partners and John Lewis & Partners new commercial.

They stunned audiences with an epic performance of Queen's Bohemian Rhapsody in the first joint ad from John Lewis and Waitrose.

This is part of a more extensive marketing campaign which aims to explain the recent change of branding they have undergone. By becoming brands that end in "& Partners".

At John Lewis, and at Waitrose, we're more than employees, we're Partners. Which means we all have a share in the business, and we all have a shared commitment: to go above and beyond, for every customer. That's why we've added Partners to our names.