Earlier this year, Michael Bublé released the music video for his song 'Forever Now'.
The heart-wrenching video clip has only recently been really noticed by parents around the world, and it has left them sobbing.
The viral video for Forever Now - which has been viewed more than five million times- is a simple time-lapse clip showing just how quickly children grow up.
The lyrics that accompany the video is what has set many parents over the edge.